Craft compelling, on-brand copy for emails, ads, websites, and social media. Skilled at writing for engagement, conversion, and tone alignment across diverse audiences.

Develop multimedia content strategies that inform, inspire, and convert. Proficient in planning and producing blog posts, social content, guides, and campaign assets that align with marketing goals.

HubSpot Email Marketing certified, with experience designing and optimizing campaigns using segmentation, A/B testing, and performance metrics like open and click-through rates.

Conduct keyword research, content audits, and competitor analysis to boost discoverability. Understand on-page SEO best practices, metadata, and how to create content that ranks and resonates.

Certified through UNC Charlotte’s Digital Marketing program, with practical experience using Google tools to track campaign performance, analyze user behavior, and guide strategy.